Munich. 2009 has started very well for BMW. With three first places, one second place and one third place, BMW motorcycles once again achieved excellent results in the reader’s choice segment at the MOTORRAD magazine “Motorcycle of the Year 2009″ Awards. The MOTORRAD readers’ vote confirmed that BMW Motorrad continues to meet the expectations of motorcyclists with its current models.
The BMW R 1200 GS and R 1200 GS Adventure managed to maintain their leading position in their market segment in the traditional MOTORRAD readers’ awards, taking first place in Category “Enduros/ Supermotos”.
As in the previous year BMW Motorrad also took first place in Category “Allrounders” and “Naked Bikes”. Here readers were most taken with the active ride BMW models K 1300 S and R 1200 R.
In “Tourer” category, the BMW R 1200 RT took second place and K 1300 GT took third place, underlining the importance of BMW motorcycles when it comes to speed, comfort and safety.
The awards ceremony was held at 2.00 p.m. on 5 March 2009 as part of the “Motorräder Dortmund” motorcycle show in Dortmund’s Westfalenhalle. This was the eleventh time that the “Motorcycle of the Year” Awards were held, regarded as the most important motorcycle and scooter readers’ prize in Europe. There were 200 candidates in all in a total of eight categories. Around half a million readers have cast their vote in this awards scheme since its inception in 1999.